We work across multiple channels developing and executing focused, relevant creative that connects with customers, builds brands and generates response.
We’re as comfortable re-purposing existing work for new media as we are with taking the lead and originating standalone concepts, design or copy – for offline or online channels.
The services we provide include
Creative consulting
Our creative team offers best-practice advice on communications design and execution, including the use of dynamic content and personalisation. They’re also specialists at re-purposing communications for optimum performance in specific channels.
Creative communications
We’re expert at designing and producing high-impact communications for multiple channels and customer segments.
Copywriting
Our copywriters are skilled at stepping into the customers’ shoes to create copy with the relevance that cuts through the clutter. They’re also well-versed in the tone of voice and practical copy requirements of different channels.
Studio services
Lateral Group can provide the full range of studio services you need to produce and manage creative assets for all the communications channels you use.
UX development
We keep up to date with users’ changing expectations and current best practice. We apply that to design and optimise interfaces that attract and retain users and lead them through to response. We’re at home in both web and mobile environments.
Examples
If you would like even more insight, get your hands on the “Little Book of Multi Channel Design” - free to order here.
