Up-to-date news feeds from across the Marketing industry and beyond…
Brand Republic
Campaign Viral Chart: Musical flashmob plays its way to the top
May 18, 2012
May 18, 2012
A flashmob for a Danish orchestra has been shared 17,067 times this week, playing its way to the top of the latest viral chart.
Samsung launches social media hub for Olympics activity
May 18, 2012
May 18, 2012
Samsung has rolled out an Olympics Facebook app to allow users to get closer to the Olympics, by serving them personalised content, based on their profile interests.
John Lewis partners Kuoni for first 'shop within a shop'
May 18, 2012
May 18, 2012
John Lewis is opening its first "shop within a shop" after partnering with luxury travel company Kuoni to offer travel shop concessions in its department stores.
Media 360: John Lewis to expand 'Never Knowingly Undersold' campaign to radio
May 18, 2012
May 18, 2012
John Lewis's brand is on a strong trajectory as a result of its marketing and is planning to expand its 'never knowingly undersold' campaign to radio, it was announced today.
Media360: Outdoor's Mike Baker predicts 'visual, huge' quarter for Olympics
May 18, 2012
May 18, 2012
Mike Baker, chief executive of the Outdoor Media Centre, believes the outdoor industry can look forward to a "very big, visual, huge quarter" during the Olympics.
Marketing Week
Smashing Magazine
